Meet Brad

I’m Brad — a copywriter and content strategist in Kansas City who helps B2B, SaaS, and expert-led brands sound like themselves in an AI-saturated world.


I use AI as a power tool, not a shortcut, so you get copy that’s fast to produce, true to your voice, and built on strategy instead of templates.

How I Got Here

I didn’t start out as “the AI guy.” I started as the writer people called when their message felt fuzzy, their site felt flat, or their founder “didn’t sound like themselves” anywhere online.


Over time, I worked with agencies, SaaS teams, ecommerce brands, and solo experts — helping them turn half-formed ideas, Notion docs, and messy meeting notes into clear, conversion-focused copy.

When tools like ChatGPT and Jasper showed up, I was one of the first to plug them into my workflow.​​


Instead of treating AI as a threat, I treated it like a junior writer: useful for research, ideas, and rough drafts — but always needing a human to think, decide, and edit.​

Since then, I’ve shipped work for well over a thousand clients, created AI-powered workflows for teams, and taught other writers how to use AI without losing their voice.

What I’m Really Good At

  • Turning messy inputs into clear, on-brand copy

  • Hearing your voice once and writing like I’ve been in your head for years

  • Building content systems that blend AI speed with human nuance

  • Asking annoying-but-important questions so your message actually lands

If you’re overwhelmed by ideas but underwhelmed by your words, that’s where I do my best work.

Who I Work With

I work best with:

  • B2B and SaaS teams that want clear messaging and consistent content

  • Agencies that need a reliable senior writer who understands AI

  • Expert-led businesses and creators who want to publish more without sounding like everyone else

If you care about clarity, trust, and long-term relationships, we’ll get along.

My Philosophy on AI and Writing

I don’t believe AI replaces writers. I believe it replaces blank pages, over-researching, and staring at the cursor.​​

In my world, AI helps with:

  • Research and ideation

  • Outlining and first drafts

  • Repurposing content into new formats

I handle:

  • Strategy and positioning

  • Brand voice and storytelling

  • Editing, judgment, and “would a real person actually say this?”

The result is simple: more high-quality content, less burnout, and a voice that still sounds human.

If you’re ready to get your ideas out of your head and into copy that sounds like you, I’d love to talk.