Google Got Called “Really Unfair” in Court This Week. It Shipped More AI Mode Ads Anyway.
A judge told Google in open court that using publisher content for free “seems really unfair.” Three days later, Google shipped two new AI Mode ad formats.
Here's what changed this week, what it's already costing your click-through rate, and why I don't think this settles down anytime soon.
Google Just Showed Where Freshness Matters in AI Search
Google just shipped a feature that proves timeliness is a citation signal in AI Overviews — embedding live Top Stories directly inside AI-generated answers instead of a static synthesized paragraph. Here's what that means for a B2B content calendar.
Google's AI Said There's “Gold in Surveillance Cameras”. Here's Why That’s a Problem.
Google's AI Overview spent part of this week telling people that surveillance cameras contain gold and copper worth hundreds of dollars. They don't. Here's what the sourcing failure behind it means for any team that drafts content with AI and hasn't named who's accountable for checking it.
Should You Opt Out of Google AI Search Overviews?
Google gave site owners a switch to disappear from AI Overviews. Don't flip it. Here's why opting out costs you the citation — and the three GEO tweaks that get AI to cite you instead.
AI Overviews and Bing’s New AI Metrics Mean Your KPI Dashboard Is Out of Date
Your dashboard was built to measure a search environment that no longer exists. AI Overviews are absorbing clicks your rankings used to earn — and Bing just shipped the first free tool that shows how often your content gets cited inside AI answers. Here's how to rebuild your KPIs around both.